Cecil and PSYOP

news  %tages Cecil and PSYOPThe US media has joined the Social Media agitation in lambasting the dentist who purportedly paid over $US50,000 to hunt and kill Cecil the iconic lion in Zimbawae.One of the more fascinating takes on this report had nothing to do with the virtue or lack thereof in the huge game hunting trophy business, rather that article “If Cecil Circus: If He Only Had A Gun” (see: http://www.havokjournal.com/world/if-cecil-circus-if-he-only-had-a-gun/?utm_source=Havok+Journal&utm_campaign=730f4286c9-Havok_Journal_Daily&utm_medium=send by e-mail&utm_term=0_566058f87c-730f4286c9-213402489, which is also the photo source.)The article has a simple, yet intriguing premise: “With limited choices for news, even in the 24 hour news cycle, why do we even have a report in this area a lion? In no imaginable circumstance is this lion relevant sufficient to make it to the front page of anyone’s paper when there are major drastic issues to be faced on a daily basis.”The article goes on to become a very enlightening piece on PSYOP targeting. The author paints a case that appealing to the baser instincts of the small digit of media companies that have millions www.psyopwar.com of ‘followers’ can result in a massive impact on human actions. The article postulates that all the media attention won’t help Cecil nor any prospect huge game targets. But that’s not the point, the point is that a small coterie of media companies control mass impressions – that’s an vital point in PSYOP targeting.Oh, what does the author say is the way to try and eliminate prospect victims like poor Cecil: “If you really care in this area Cecil, stop buying things made in Plates because while one dentist killed one lion, the vast majority of wildlife are killed for weird remedies in Plates. Or maybe you should stop buying things made in Japan, since the Japanese routinely slaughter thousands of dolphins for meat. They would listen to the loss of money. That is the one value system most of the world can shape on and it is the point to how it all works. The media shows you something to make money, and they distract you from other things that might lose them money. The truth has no www.psyopwar.com monetary value.”

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