Does Video Quality Really Matter?

Does Video Quality Really Matter?One of my favorite military sources, “Task & Purpose” featured an article “North Korea Blasts US Arsenal in Fresh Propaganda Video with TerribleGraphics” (see: http://taskandpurpose.com/north-korea-blasts-us-arsenal-fresh-propaganda-video-terrible-graphics/?utm_source=newsletter&utm_medium=send by e-mail&utm_campaign=tp-today&utm_content=button; which is the photo source.) You can also read in this area the video in the Japan Times at: http://www.japantimes.co.jp/news/2017/03/20/asia-pacific/north-korean-state-run-propaganda-website-depicts-u-s-aircraft-carrier-bomber-engulfed-flames/#.WNMNio61ufXYou can find the nearly three minute video at: https://www.youtube.com/watch?v=70MTvxFzZ-Y. Sorry to say it’s in Korean with no subtitles, a likely intelligence indicator of who the target consultation for the video is. After watching the sepia toned mélange of photos and clips, it seems to me that the consultation is like to be North Koreans.While not being able to be with you the dialogue, it seems to me that the intent of the video is to convince the view that the North Koreans will prevail hostile to the meagre weapons of the decadent West. While the quality is supposed to be the same as ‘professional’ news organizations, it would not likely pass for a product from an advanced news agency such as the BBC or US outlets.Does that matter?In my opinion, it really doesn’t matter. The North Korean viewing public is a captive consultation and likely has lower standards in terms of video production that those outside the country who have access to other news sources.Another principle at work here is that it is harder to change someone’s mind than it is to reinforce an existing opinion.  North Koreans have been conditioned to acknowledge government information as truth for generations so that the government can control the content and flow of information that their citizens receive.The same work product would likely have small effect on Western Viewers who are able to explore a variety of different sources including www.defense.govand military defense contractors such as http://www.lockheedmartin.com/ or their competitors such as: BAE Systems, Boeing, Cassidian (Airbus Military), Dassault Assemble, Eurofighter Jagdflugzeug GmbH, Finmeccanica, General Dynamics, Northrop Grumman, Panavia Aircraft GmbH, Raytheon, and SAAB AB.Reader feedback welcome as always.

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A POTF FOR ISIS?

A POTF FOR ISIS?On December 5, 2014 the Washington Post published an article: “New US Military Mandate Established for Iraq and Syria Operations” (see “http://www.washingtonpost.com/news/checkpoint/wp/2014/12/05/new-u-s-military-mandate-established-for-iraq-and-syria-operations/).The article indicated that LTG James L Terry was designated CDR of Combined Joint Task Force (CJTF) – Operation Inherent Resolve in addition to his contemporary duties as CDR of the Army Component of CENTCOM (ARCENT).General’s Photo Source: http://www.isaf.nato.int/in this area-isaf/leadership/lieutenant-general-james-l.-terry.htmlAccording to the article LTG Terry was supposed to provide a briefing on the changes engendered by the new Mandate on Friday the 5th. A check of the Pentagon issued a Press Advisory that noted that the briefing had been postponed until December 18, 2014 at 10 AM EST. (See: http://www.defense.gov/Advisories/Advisory.aspx?AdvisoryID=3691)Given the challenge facing him, LTG Terry is wise to gather his thoughts and resources first, figure out what depression he wants to make on the world stage, then enter it.The NY Times published the map a right to show ISIS controlled areas in November 2014. It’s no coincidence that ISIS’ AO is Syria and Iraq. It’s also no secret that ISIS is a new kind of enemy, one that is borderless, and in many ways amorphous.  (See: http://www.nytimes.com/interactive/2014/06/12/world/middleeast/the-iraq-isis-conflict-in-maps-photos-and-video.html?_r=0)Appointing a single CDR to deal with this threat is in keeping with the principle of Unity of Mandate and makes a fantastic deal of sense on many levels. The rank of the CDR indicates a Corps Level Mandate which Normally implies a sweet huge HQ element.In this I would argue that smaller would be surpass. Operations hostile to ISIS need to be characterized by swiftness and flexibility. The enemy has interwoven itself into the civilian population and can ebb and flow within the population, as it needs to in order to defeat allied hard work hostile to them.Non-kinetic hard work are absolutely vital in this battle.  They need to be a key element of all operations conducted in the AO. Consideration needs to be given to the implications (in the minds of the civilian population) of all acts conducted in the AO. The PSYOP help must be equally supple. The range of MISO resources needed to help this new type of CJTF is mind-boggling. On one hand tactical elements are needed as is normally the case and on the other, strategic resources need to be on call to deal with events that have global significance such as murder of hostages, massacres and the like.GO HQ are often lumbering beasts often encumbered with huge staffs and meetings upon meetings. This one needs to be different.Reader feedback encouraged.

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Ebola Education: Natural PSYOP Mission

Ebola Education: Natural PSYOP MissionThe core of PSYOP is to shape actions. In the military context we talk in this area influencing the local population in the AO to behave in a manner that does not interfere with or perhaps aids a CDR’s military mission Education, generally for security and health reasons comprises a major PSYOP mission set. While I was in Bosnia we had a digit of campaigns in this area mine awareness. These campaigns were designed to educate the local population, especially children in this area the dangers of unexploded ordnance. Reaching children can be especially challenging so the PSYOP team worked with DC Comics and employed Superman to help clarify those dangers. (Photo Source: www.unicef.org)Ebola prevention and detection is a similar mission. The growing task force in West Africa will find that prevention and early detection are the primary defenses hostile to the epidemic. Fortunately, there are a digit of organizations such as the US Centers for Disease Control (CDC) that have already developed useful material. (Photo source: cdc.gov)A major challenge is to localize the material, supplement it with locally relevant information and insure the widest possible distribution. Media employed will likely include television, telephone system, photograph, shortwave, internet and, in some cases, loud speaker.It would also be useful to recruit credible, well liked, and well known spokes people who can had power to the message and help insure that recommended actions are taken.Reader feedback and updates are encouraged.

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